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Brand Merchandiser Job Opportunity

The Company

United Wines incorporating HEINEKEN NI is a dedicated agency-led wholesale business within the Licensed Trade servicing the entire on and off trade. As a subsidiary of HEINEKEN IRELAND we are the licensed wholesale company responsible for developing the HEINEKEN portfolio across Northern Ireland.

Now in our 34th year of operation, we pride ourselves on our market leading and award winning brands including Heineken, Orchard Thieves, McGuigan Wines, Santa Rita Wines, Kulov vodka and Champagne Bollinger, to name a few.

The Job’s Mission

  • To champion UW’s brands & space performance within the on and off trade throughout NI (and ROI as and when required)

Key Responsibilities

  • Effective use of POS to interrupt the shopper journey as briefed by UW Marketing team , within the NI & ROI on and off trade
  • Maximise customer interest and sales levels by displaying products appropriately
  • Manage an up to date competitor analysis database
  • POS Management : maintenance of warehouse, managing stock inventory and highlighting stock replenishment
  • Plan and execute merchandising schedules, effectively and efficiently
  • Educate retailers on the benefits of stocking UW/Heineken products in their stores and develop the range to gain additional space and share
  • Compile, analyse and present post merchandising activity to the UW marketing team
  • Maintain and develop relationships with customers, internal departments and external agencies
  • Represent UW through in store product sampling and branded events when required




  • Educated to A level or equivalent
  • Previous experience in merchandising
  • Exceptional interpersonal and communications skills with the ability to interact effectively internally as well as with external contacts
  • Strong Microsoft Excel and Powerpoint skills
  • Full clean driving license
  • Excel in multi-tasking within a fast-paced organisation
  • Strong ability to plan and manage merchandising routes, making the most efficient use of time.


  • FMCG experience
  • Knowledge of the Island of Ireland on and off trade
  • Educated to degree level or equivalent


  • Experience working with worldwide brands
  • Salary £17,000 P/A
  • Company vehicle, phone & laptop
  • Company pension scheme


To apply please email your CV to nina@unitedwines.co.uk


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